From individual entrepreneurs with small startups to some of the finest Multinational Corporations around the world, almost every business now require a mobile application. It is because an app contributes significantly to the market size and customer loyalty of an organization and its products.
Considering the fact that people carry smartphones all the time, companies are emphasizing more on mobile apps and constantly trying to improve it using latest trends.
Users of an app have numerous substitutes in this era so they do not spend more than a few minutes exploring an app. If the users find it unattractive or complicated in any way, they will never come back to your app. It is, for this reason, you must follow the latest trends in app design to achieve success.
So, following are some app design trends that are popular and crucial in 2018:
- Incorporating gestures in apps
A lot of apps started off with very simple design and only had a feature to tap on the given options. With the latest trends, apps have become more interactive, which gives you the luxury to include gestures within the design in accordance with your objective.
The option of swiping, dragging, pinching and zooming among others are counted as gestures that can make your app amazing.
- Users hate complications
Not every individual in your target market is a tech-savvy. Therefore, designing complicated apps will only push potential customers away. The latest app design trends promote simple design with minimal design elements so that an average user does not have to struggle with understanding the app.
A simple design can be attractive if you choose the color theme wisely and add gestures. Because complications will only fascinate the tech-savvy individuals!
- Animation can improve user experience
Visual impact can be maximized using animation in apps. With advancements in visual technology, a lot of apps are using animated elements to offer an interactive interface.
Functional animation is the latest trend in app design that you are highly encouraged to use if you wish to retain potential customers.
Again, make sure that the animation does not complicate the UI in any way, as this can destroy the purpose of functional animation in apps.
- Secure app with touch ID
Finally, users are concerned about their security at all times but also demand convenience. The verification procedures can be quite hectic at times and so the latest trends in app design include touch ID. If users are able to verify the login using their thumb in a second, it would be highly convenient for them and it will also make the app attractive to a great extent.
By following these trends of app design in 2018, you can come up with an exceptionally stunning app to meet your business goals.