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4 Instagram Marketing Blunders to Avoid for Massive Exposure
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4 Instagram Marketing Blunders to Avoid for Massive Exposure

By • On • In Startup Business Articles

With more than 300 million active users in a month, Instagram is taking the world of marketing by storm. Gone are the days when large companies and start-ups were only focused towards Facebook and Twitter for driving sales.

Today, a huge number of brands are taking Instagram very seriously. But unfortunately, not majority of brands are using this brilliant social network with clever approach.

Therefore, we have decided to highlight a couple of marketing blunders that should definitely be avoided to avail massive exposure on Instagram.

Here we go… Continue Reading →

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6 Biggest Branding Trends of 2016

By • On • In Startup Business Articles

In the past few years, brands have evolved from more than using the right font and choosing the right color scheme. They have changed to be more in line with the customer’s expectations, making them part of the mission or values of the brand. This is why brands can be seen interacting more and more on social media and all. We have compiled a list of what way the branding trends will go and what to expect from it. Continue Reading →

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5 Stupid Branding Blunders Small Businesses Make

By • On • In Startup Business Articles

Are you a new business just starting out and aspiring to become the next big thing in the market? Do you have extensive marketing goals and want to create a strong brand identity for yourself? While branding your new business in the market and creating a new identity is easy, it pays to beware of the mistakes many small businesses makes while branding them. This is why we have presented you with a list of stupid branding mistakes small businesses make when starting out. Continue Reading →

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Brand Identity Styleguide: What Style Is Your Business?

By • On • In Startup Business Articles

Your business has a face, a personality and an image which conveys its philosophy to the world. How you present your business in the market speaks volumes about your brand mantra.

What exactly is a brand Styleguide?  A brand Styleguide is the ‘look book’ of your company; a guideline that details the dos and the don’ts for a uniform look in all aspects of your business transactions, be it a website design, logo, letterhead or imagery. Continue Reading →