For many marketers, web banner ads have become an old school method of driving traffic to any website. However, many still believe that this particular approach has got real potential for not only increasing a website’s traffic, but also for driving value which eventually helps a brand to grow.

So, how you are going to design web banner ads that drive value?

Well, this is what will be the center of our discussion here, as we have shed light to a couple of integral points that will surely assist you in designing value added web banner ads.

Let’s dive in… Continue Reading →