Web design is an ever-changing landscape where you, as a designer, have to keep your eyes open so that you can stay aware of new web design trends and techniques. Especially in this user-focused era where user experience means everything, you can’t afford to play your cards wrong anyhow.
From a user’s perspective, this year has been an interesting one. It is because users are now getting mature. Hence, they like to take decisions on the basis of quality and overall experience. At this point, having a ravishing web design plays a remarkable role.
Keeping this crucial aspect in mind, we have decided to shed prominent light into the web design trends that have emerged incredibly in 2017, and they definitely look promising for the next couple of years as well.
- Big and Bold Typography
Big and bold typography has become a trend now. Because it gives an alluring feel when rest of the page is kept clean with less graphical effects. Overall, the approach exemplifies a quite sophisticated look and provides users with the maximum readability.
- Gradients Are Back
Bright gradients are once again back and have occupied a lot of space on the internet. The combination of two-tone effect not only visualizes a refreshingly contemporary feel but also provides more reasons to a visitor to stick around.
- Conversational Interface
If your website is not good enough to interact with your prospects in an amazing way, then you are certainly wasting your time. Here, in this tough competition, it has become significant to treat users with a more human touch. Chatbots and conversational interfaces are the results of it.
- Emotionally Intelligent Design
A design that is emotionally captivating leads the race.
See, we have already discussed that a user has all the power to bring a change. And since the digital age offers him a plethora of options to go for the best, so he only looks out for things that compel him emotionally.
Therefore, you need to showcase a blend of emotions with awesomeness in your design to stand out and make your presence felt.